AI Video Creation How-To Guides

Today, we want to share how this principle is reflected in practice by describing the journey to solve a perplexing email issue reported by one of our customers, the root cause of which was both challenging and enlightening.

Learn how you can enhance content delivery with video search integrations for FAQs, Teams, Slack, and chatbots.

Discover how we streamlined processes and drove growth at Synthesia, optimizing efficiency and scaling operations for success

Find out how we built a real-time collaborative video editor, tackling technical challenges and ensuring scalability.

Discover how Synthesia is tackling the challenges of video content search with advanced NLP, vector-based search, and seamless integrations.

Synthesia, the world’s leading enterprise AI-powered video platform, and global sports brand Decathlon, announce their collaboration to launch the pioneering Avatar Lab. This initiative reinvents the Decathlon's communication methods and solidifies the French company's position as a leader in generative AI.

Our new headquarters is four times the size of our previous London location, underscoring our deep commitment to London as a central hub for our operations. Synthesia started in London eight years ago and this significant expansion symbolizes our rapid growth and strategic investment in attracting and nurturing top talent in the UK.

At Synthesia, we have always believed that building AI responsibly means embedding governance from the ground up. Before clear regulatory frameworks or technical standards emerged, we were already considering how fairness, safety, and accountability play a role in the way we develop and deploy our technology.

We are the first company in the world to train our AI video models using NVIDIA’s Blackwell GPUs on Google Cloud.

Today, we’re publishing the first edition of our yearly transparency report, providing insights into how we ensure our platform is being used responsibly, in compliance with existing online safety regulations and our own policies.

We have reached over $100 million in annual recurring revenue (ARR) and received a strategic investment from Adobe Ventures.

Today, we are announcing that Synthesia will be leveraging Shutterstock's extensive content library to research new ways of pre-training our EXPRESS-2 model which will power a new generation of AI avatars later this year. 

The talent experience program is designed to create a forum for open dialogue between Synthesia and the exceptional actors behind our most popular stock AI avatars. We want to listen to their ideas and concerns, and improve our platform and products. Participants will be able to see new technologies and use cases before they're released and provide their feedback.

When people think of generative AI, energy efficiency is not the first tagline that comes to mind. While the rising energy consumption of LLMs has given the industry a bad reputation when it comes to sustainability, we wanted to see if the data told a different story for AI generated video. Our findings presented...

Today, we’re thrilled to introduce an experimental feature that will take the AI avatar experience to the next level: Selfie Avatars. With just a few images of yourself, you can create a custom avatar that opens up new possibilities for expression and communication.

Series D round led by NEA with participation from new investors WiL, Atlassian Ventures, PSP Growth and existing investors, including GV, MMC Ventures and FirstMark. Funding will support product innovation, talent growth, and the company’s expansion in North America, Europe, Japan and Australia. Synthesia is now the UK’s most valuable generative AI media company, and the worldwide market leader in enterprise AI video, with over 60,000 customers. Peter Hill joins Synthesia as CTO after spending 25 years in technical leadership roles at Amazon, and two years as CEO and CPO of Wildfire Studios.

Today, the University College London’s (UCL) Faculty of Education and Society is releasing a research report that investigates the effectiveness of AI-generated synthetic videos for adult learning.

Easily create a personalized Santa video for your loved ones. Choose a festive avatar, customize the script, and our AI elves will email you the video.

We're sharing the results from Synthesia's first public red team test organized by NIST and Humane Intelligence, as part of our efforts to prevent the creation of non-consensual deepfakes and harmful content.

Today, we are announcing an update to our platform’s policies regarding the creation of political content in line with our previous efforts to protect elections and the democratic process. Effective immediately, only users with an enterprise account and a custom AI avatar will be allowed to create and distribute political content on Synthesia. This policy shift is designed to ensure that political content is created with the highest degree of transparency and accountability, reinforcing our commitment to a trusted and reliable information ecosystem.

Synthesia is providing the Ministry of Social Policy of Ukraine free access to our platform so they can produce informative videos using AI avatars, designed to help Ukrainian citizens and social workers navigate the country’s vital social programs and services.

Today, we're excited to announce that Synthesia is the world's first AI video company to achieve ISO/IEC 42001 certification, as verified through a comprehensive external audit that was just completed this month by security experts from A-LIGN.

Synthesia has reached a major milestone: 1 million people are using our platform to create content in over 130 languages. To better support their needs, we’re building the world’s first video localization solution available in the Synthesia 2.0 platform

We are sharing the results of a recent red teaming effort of our content moderation systems in the hope of create an open environment where industry peers, policymakers, and the public can engage with us in these crucial conversations. Together, we can harness the power of AI while safeguarding the values that make our digital spaces creative and trustworthy.

Discover how focusing on the ROI of GenAI can drive tangible outcomes for your business. Uncover the economic potential of GenAI investments.

In a jaw-dropping moment today at COMPUTEX 2024, NVIDIA founder and CEO Jensen Huang revealed an AI avatar of himself during his live keynote. Built by Synthesia, the avatar is powered by EXPRESS-1, our latest AI model, which has been trained to understand the intricate relationship between what we say and how we say it, and to reproduce human emotions and mannerisms with incredible detail.

Creating video is pretty daunting the first time you take it up. Visual creation requires an eye for composition, balance and aesthetic. Triggers is a new feature from Synthesia that provides a new way to manipulate time as you edit the video.

Synthesia is introducing one of biggest product updates in recent history: the fourth generation of our AI avatars called Expressive Avatars. These avatars are designed with a diffusion model, offering significant advancement from previous models in terms of sentiment prediction, better lip-synch, and human-like voices.

We worked with Ridley Scott Studio to produce a campaign film for Malaria Must Die, and helped David Beckham speak over 9 languages.

Synthesia, the world’s #1 AI video creation platform is introducing a brand new feature called AI Video Assistant to help make the video creation process easier.

Synthesia was engaged by Craftww to help JustEat transcreate their widely successful Snoop Dogg advertisement (+10m views) into the Australian market.

With Lay’s, UNIT9 and 180Amsterdam we created a personalised video experience for the global campaign featuring Lionel Messi.

We are proud to be a launch partner on Responsible Practices for Synthetic Media, the first wide framework for the ethical development, creation, sharing of synthetic media.

Synthesia has been named to Fast Company’s prestigious list of the World’s Most Innovative Companies of 2024. This year’s list shines a spotlight on businesses that are shaping industry and culture through their innovations, and achieving remarkable milestones in all sectors of the economy.

Learn how the new Live Collaboration feature revolutionizes video editing. Increase efficiency and communication with real-time and asynchronous collaboration.

Today, the Partnership on AI is releasing the first batch of in-depth case studies showing how risks related to synthetic media can be mitigated effectively.

Synthesia has raised $90 million in Series C funding to continue investing into making video production simple and intuitive without the need for cameras or studios. Here’s what’s next for us.

Elections are the cornerstone of democracy and we all have a role to play in safeguarding public trust and election integrity. With the 2024 election cycle in full swing, we are more committed than ever to fostering the responsible use of AI.

We are thrilled to announce that Vittorio Ferrari is joining our R&D team. Discover more about his remarkable work and his new role at Synthesia here.

Synthetic media is shrouded in myths, making it difficult to properly address both the opportunities and threats. Here’s how we think about regulation as an ethics-first company.

We are pleased to announce our partnership with ‎‎ElevenLabs, a leading provider of advanced text-to-speech (TTS) and voice API technology. This collaboration represents a step forward in our ongoing efforts to add more innovative features to our generative AI video platform.

Discover the importance of video moderation and how it safeguards your brand and user experience. Learn more about video moderation techniques and tools.

Creating videos and still not taking advantage of AI? Here are 10 reasons why you should – especially if you work in L&D.

Discover how to create AI videos in this blog post, including the best tools to use and step-by-step guidance on how to use them effectively.

As AI video is gaining momentum, we have created an overview of different aspects of AI video, answered the most common questions and also looked into the future…

Let’s explore how we can contribute to a more transparent and ethical AI world, what ethical challenges to expect, and how to overcome them.

Keep reading until the end for 5 in-depth examples of how real companies use AI to get typically unheard-of results!

Enhance user engagement and market reach with AI text-to-speech technology. Learn how accessibility in technology drives business success.

Discover the power of multilingual TTS systems for global expansion. Enhance communication across languages with AI-driven technology.

Discover how AI speech tech is transforming user experiences on digital devices with 9 innovative ways. Explore future trends and ethical considerations.

The 8 Best AI Avatar Generators to Try in 2025

Discover how natural language processing transforms text-to-speech technology. Explore NLP's impact on speech quality, personalization, and accessibility.

Discover how businesses benefit from speech recognition technology. Save costs, boost productivity, and enhance customer engagement.

Discover the top AI trends shaping 2025 and beyond. Personalization, democratization, generative AI, digital twinning, and more →

What is generative AI? Can it be creative? Can it create art? Is it going to take our jobs? Simple and concrete answers here →

We set out our vision for the future of media, and our part in making sure Synthetic Media progresses in an impactful and ethical way.

Enhance your audio content creation with AI TTS technology. Discover how to boost efficiency and reach global audiences effortlessly.

Explore the ethical landscape of voice replication in digital interactions. Discover key considerations, benefits, and frameworks for responsible AI integration.

Transform global sales & marketing with digital assistants and chatbots. Enhance interactions, overcome language barriers, & boost customer satisfaction.

Discover how Machine Learning in TTS enhances speech naturalness, quality, and emotional context. Explore the evolution of AI in natural speech generation.

Choosing an AI video creation tool? Here are 5 crucial factors to consider, along with specific questions to help you narrow down your options.

Let’s talk about digital humans: What are they? How can you make one? Here’s everything you should know before they take over the internet.

Explore the 13 best AI video generators of 2025, perfect for creative storytelling, social media, and enterprise video needs.

An in-depth guide to the 40 best AI tools including the best AI assistants, video generators, automation tools, app builders, and more.

50 real-life examples of how generative AI transforms industries like agriculture, education, healthcare, and beyond. Concrete use cases + AI apps ➝

Discover the principles and practices of responsible AI in our in-depth guide. Learn how to ensure safe and ethical AI development.

What is synthetic video? What are its Pros and Cons? How to make one? Here’s everything you need to know about it as we enter the era of generative AI →

Discover 154 eye-opening AI statistics of 2024, reshaping business sectors and economies. Explore global AI market growth and the impact on industries.

Discover the power of knowledge base video. Learn how to create, optimize, and leverage video content for effective customer support.

Text-based newsletters are cool... But a bit "old school." Learn how to create engaging video newsletters in 10 minutes.

Discover the 10 best text-to-video AI generators of 2025. Perfect for corporate videos, social media content, storytelling, and more!

Discover the 15 best employee training software and platforms in 2025, featuring tools for content authoring, LMSs, microlearning, and more.

Discover the differences between Synthesia and Sora for video creation. Compare features, control, and suitability for business or creative projects.

Discover 14 top product launch video examples for inspiration and insights. Learn how to create engaging videos to launch your product successfully.

Discover 9 innovative employee development ideas for a diverse workforce. Enhance skills, boost engagement, and stay ahead in the competitive job market.

Create a cover image for a blog post explainer video software Size: 1200 x 630 px Style: illustrations or vector graphics Colors: light purple, dark blue, light blue, light grey, white

Discover the ROI-boosting power and benefits of sales training from top experts. Increase revenue, loyalty, and skills with sales training.

Discover 14 top-notch customer service training ideas, from interactive videos to role-playing scenarios, to enhance satisfaction and boost skills.

Learn how to write engaging video scripts effortlessly with ChatGPT. Discover tips for effective ChatGPT script creation for compelling videos.

Discover 25 operational excellence examples for peak business performance, including continuous improvement and lean manufacturing.

Discover the top 11 education trends for 2024 & beyond, including AI personalization, gamification, AR experiences, & more. Stay ahead with the latest trends!

Discover the latest AI-powered sales enablement trends & stats for 2024. Elevate your sales strategy with insights on sales enablement trends.

Discover 9 powerful videos for customer service that boost support, retention, and loyalty. From live support to AI, enhance your customer experience now!

Explore these 12 brilliant brand videos to get inspired by. Learn how to create impactful brand videos that resonate with your audience and drive sales.

Learn the 7 rules for lighting video to create the best setup. Enhance your video quality and mood with effective lighting techniques.

FOCA framework is a free tool for video creators. It helps you structure your video content to predictably create informative and engaging videos.

In this guide, we have compiled a list of the best training video examples and why they work, so you can draw inspiration for your next training video!

Get all the inspiration you need to create stunning diversity training videos. And learn how you can model your training program.

Best video templates for all purposes. Eye-catching, professionally designed and fully editable. A real human presenter included. Well, almost human.

Find 9 free training video script templates for ✓ compliance ✓ safety ✓ upskilling ✓ employee onboarding and more.

Need a marketing video to help you drive sales? Have a look at these 8 video examples.

Want to create memorable and effective compliance training videos? Here are 7 amazing examples to guide and inspire you!

SaaS video types that will help you explain what you do and why your customer’s need you.

Here you can find 10 concrete reasons why learning and development budgets are growing, supported by some interesting (and surprising) insights and credible data.

In this blog post, learn the 9 key video metrics to track, their limitations, and how to use them to get actionable insights for your marketing strategy.

Learn how AI-generated content will enable the learning sector to scale content production by driving down production costs.

Master video transitions with these 7 quick examples. Learn to enhance storytelling and mood using fade, dissolve, wipe, and more for professional edits.

Learn how to create powerful branded video content that connects with your audience and builds trust. Get tips and examples to boost your brand.

In this post, we'll unpack 9 compelling, data-backed reasons why embracing AI video platforms like Synthesia can significantly benefit your organization.

Looking for a Lumen5 alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

Discover 12 essential video types every business needs. Enhance your marketing strategy with the right video content.

This post will provide you with 8 free video script templates, one for each of the main types of training, instructional, or marketing videos you can think of.

Looking for an InVideo alternative? Check out these 3 video makers. Compare top features, pros, cons and pricing.

Looking for a Wondershare Filmora alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

In this blog post, find the 8 best how-to video examples and templates to get your creative gears turning. Click here to see how you can recreate them ->

Discover 14 inspiring demo video examples for your products! Learn how to create engaging product demos easily with these top picks.

This post is here to teach you how to make professional videos using the resources at your disposal.

Looking for a Vyond alternative? Check out these 6 video makers. Compare top features, pros, cons and pricing.

Learn the top 10 essential tips for beginners to create professional-looking videos.

Discover some of the best Camtasia alternatives. Everything you need to know to choose the best software to make and edit your video clips in minutes.

Engage your audience with these 10 unique and innovative video presentation ideas that will help you stand out from the crowd.

Looking for a Descript alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

Looking for a Biteable alternative? Check out these 6 video makers. Compare top features, pros, cons and pricing.

Click to discover the 6 easiest types of video content that you can make yourself + best use cases for each.

See 2025's top corporate videos in action! Click to explore 15 powerful examples and boost your video strategy with our 5 expert tips.

Discover the 14 best employee recruitment video examples to help you find the best talent with minimum effort.

Everything you need to know about the 6 best Colossyan alternatives in 2023 to start creating the best videos with AI technology.

Learn how these 5 HeyGen alternatives compare: Synthesia · D-ID · Colossyan · Elai.io · Hour One →

If you liked Movie Maker and are ready to try something better, this article is for you. Let's explore the best Windows Movie Maker alternative. ->

In this post, we break down the 6 best talking head video examples. Use them for inspiration, or easily recreate using Synthesia.

Looking for an Animoto alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

Discover the 2024 guide to explainer video cost. Learn how much businesses invest in explainer videos and what factors impact their price.

Discover the top learning and development conferences in 2025. Explore interactive sessions and hands-on demos at these must-attend events.

Learn how these 6 D-ID alternatives compare: Synthesia · Colossyan · HeyGen · Elai.io · Hour One · Rephrase.ai. →

Discover the power of interactive video in marketing, education, and entertainment. Explore features, benefits, and examples of interactive video.

Looking for a Powtoon alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

Want to create video lectures, but not sure where to start? Compare these 10 video lecture software to choose the right one. Pros, cons, pricing included.

Tried and tested Visme alternatives for standout video creation. See why Synthesia's AI-driven platform is the #1 choice.

Here’s a selection of best video presentation software to try in 2023. Learn more about their specific features, pricing, UI, and more

Learn how to use these 7 pro tips to increase video engagement through longer watch times, audience involvement and diversified traffic sources.

Wondering what kind of marketing videos you can make yourself? Here's a guide to the most popular types. Examples + tips included.

Looking for an iMovie alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

Click to learn how to create personalized videos using AI in just a few minutes using these 8 inspiring personalized video examples. ->

Stuck for inspiration? Explore 6 easy how-to video ideas to rekindle your creativity. Recreate some of these videos in 5 minutes using AI.

Looking for the best AI platform to generate personalized videos? Check out these 6 Elai.io alternatives and start creating videos today.

Find the best Kapwing alternative among these top 7 online video editors in 2024 and start creating your videos today.

Click to explore 7 remarkable company culture videos you can recreate. Boost morale, attract talent, and enhance your brand image!

See how the top Veed.io alternatives compare: Synthesia · Canva · InVideo · Camtasia · Animoto · Animaker. Compare features, pricing, pros & cons.

Looking for how to make the best workplace harassment training video? Here are 5 examples to inspire you in your fight against harassment.

Discover 5 ways any business can benefit from voice cloning technology. Enhance communication and boost efficiency with voice cloning.

From generating more shares to dominating profitable marketing channels, here are 6 reasons why video is important. + Tips on how you can stand out.

Here are some video statistics you can’t ignore in 2025 – see the trends in video consumption, demographics breakdown, and our predictions for the future.

Looking for an Clipchamp alternative? Check out these 5 video makers. Compare top features, pros, cons and pricing.

There are different types of B2B marketing videos to explain your products to customers and build brand trust - learn more about them in this blog post.

Master video design with tips, tricks & templates. Learn how to create engaging videos with our Video Design 101 guide.

Discover the 14 best types of sales enablement content to empower your sales team and secure deals. Explore training videos, sell sheets, webinars & more.

Discover how AI makes video editing faster and easier, helping anyone create quality videos quickly.

Discover the 20 best explainer video production companies of 2025. Find the best explainer video company for your video creation needs.

Discover the step-by-step video production process for creating high-quality videos. Learn about pre-production, production, and post-production.

Learn how to edit videos like a pro! Our complete beginner's guide covers software selection, color tweaks, transitions, audio, and more.

Discover how to scale digital video production with AI. See how you can automate tasks, reduce costs, and achieve impressive results.

Click to learn how to improve remote video production using AI. Discover how to cut costs and collaborate with teams across locations.

Learn how factors like crew size and equipment impact your budget in this comprehensive pricing guide for the cost of video production in 2025.

Compare the 10 types of video production, including corporate, animated, explainer, and more. Find the perfect video style for your needs.

The Ultimate Guide to Corporate Video Production (2025)

Discover the ideal video aspect ratio for better engagement and longer watch times. Maximize your video's impact with our guide to video aspect ratios.

Learn everything about educational video production. + How use can use AI to scale the educational video production process.

Click here to compare the top educational video production companies of 2025. + Learn how 1 company can speed up educational video production by 80%. ->

The video pre-production process is crucial in video creation. Learn how to simplify the process and make it more affordable, all using AI. Free demo included.

Learn how to 10x your training video production with AI-powered tools. Save time, money, and produce high-quality videos easily.

Click here to compare the top 20 training video production companies of 2025. + Discover how 1 company can speed up training video production by 80%. ->

Discover the latest trends and tips for successful brand video production in 2025. Enhance brand awareness and engagement with storytelling techniques.

Discover the 9 vital benefits of security awareness training, including defense against cyber attacks and improved response to incidents.

Learn how to make an educational video from scratch in this detailed guide. Includes tips on video types and software.

Discover the top 7 eLearning blogs of 2024, ranked by experts to stay updated on the latest trends and technologies in the eLearning industry.

Discover the power of scenario-based learning for engaging, effective training. Enhance critical thinking & problem-solving skills with scenario-based learning.

Discover the top 20 training books recommended by experts in L&D, HR, leadership, sales, and more. Elevate your skills with these must-reads!

Discover the 18 best learning and development podcasts of 2024, ranked by experts. Boost your L&D skills with these expert-approved podcasts.

Click here to discover the true employee training cost in 2024, and learn how training impacts profit margins and retention rates.

Discover 9 expert tips on how to train new employees in 2024. Learn how to create effective training plans, engage leadership, and improve long-term retention.

Discover the 13 best practices in training and development in 2024. Improve your L&D skills, engage learners, and boost performance.

Discover the top 7 learning and development trends for the upcoming year, including AI, gamification, VR/AR, accessibility, user-generated content, and more.

Discover 7 powerful reasons why the importance of training and development programs will only increase in 2023 and beyond.

Discover the evolving landscape of employee training in 2023. Dive into the 7 unexpected benefits of employee training that drive organizational growth.

In this report, discover the latest trends and insights into · the use of video in training · challenges of video creation · traditional vs AI video production.

Learn how to use an AI video tool to make engaging and informative customer service training videos.

Did you know that different training video templates can streamline video filming for you? Here are the best training video templates to scale video production.

See how these 10 best software to create educational videos stack up. Compare pros, cons, pricing and main features.

Want to make compliance training videos easy, fun, and relevant to your company, without blowing the budget? Here's how.

Learn how to create a personalized workplace safety training video from scratch with no equipment.

Are you looking for how to make a good informational video, but have no idea where to begin? Read this post for beginner-friendly step-by-step instructions. ->

Learn how to make a tutorial video without equipment with the help of powerful AI video tutorial software and this step-by-step guide.

Keep reading to learn how to make microlearning videos in 5 simple steps using AI.

Explore the 15 best training video software of 2025, tried and tested for creating engaging instructional videos.

Discover the top 7 sales training videos for high-performing teams. Engaging, effective, and tailored to boost sales. Elevate your team with expert guidance!

Discover the top 14 corporate training video examples showcasing AI technology for efficient and cost-effective production. Streamline training with AI avatars.

Learn how to make custom leadership training videos with no equipment or editing skills.

Looking for a way to help your team stay safe online? Learn how to create customized cybersecurity training videos.

Ready to revolutionize corporate training for your company for good? Check out these 5 engaging, interactive training videos for inspiration.

Keep reading to learn how to make custom diversity training videos with AI.

Quickly learn how to make personalized harassment training videos. No editing skills required.

Need to add screen recordings to your training video? Check out these 4 screen recorders. Compare features, pricing, pros and cons.

Here's an easy step-by-step guide to creating instructional videos ✓ without equipment ✓ without prior experience ✓ without a big budget.

This post makes it easy to understand various types of training videos, when to use them, and how you can get started making them.

Lacking ideas for your next video course? These Storyline video examples are easy to recreate. Check these tips on how to make yours more engaging.

Discover the top 10 best video tutorial software of 2024, including Synthesia, Camtasia, Articulate Rise 360, Adobe Premiere Pro, OBS Studio, and Animaker. Find the perfect software for your needs.

Find all the info you need on how to make an instructional video with a screen recording that is concise and engaging. (9 Easy Steps!)

Check out these 15 inspirational examples of the best SaaS customer onboarding videos - some of which you can even replicate yourself.

Learn the 6 key steps to writing an onboarding script that is ✓ informative ✓ engaging ✓ motivating ✓ easy-to-write.

Use an onboarding video template to spice up your new employee onboarding process. Get started today!